Yeti coolers keep your contents cold for so long, you can stay away for longer. In fact you may be gone for so long, people might think you went missing.
Give those at home a little piece of mind. While you're manning the wilderness, they can keep an "I" on you. Any devices that are paired and approved by you can ping your location through a waterproof GPS tracker installed in the cooler.
For the times you want to let your friends know you're doing all right on your terms-- share with contacts, friends via app or through social media. Remember the sooner you let them know you are surviving, the longer you can stay away.
The users' Facebook picture will be placed into Missing Person ads across targeted websites as they browse.
Copywriter: Sean Kunz